Food and Beverage Trend Report
Wednesday. Clean-label CPG, ingredients, reformulation, retail, and the playbook for indie and emerging brands. The written desk for the show.
This page is the written desk for The Food and Beverage Trend Report.
Wednesday. Clean-label CPG, ingredients, reformulation, retail, and the playbook for indie and emerging brands. Three stories, under ten minutes.
The articles here are the extension of that week's episode. Listen first if you want the briefing. Read here if you want the post, the still, the 20-second video, and the comment replies you can run the same day.
The show
The aisle does not care about your brand story until the label, the pack, and the shelf set match what you posted. This room is the weekly habit for operators who have to make that true.
Hosted by giovanni gallucci with Chloe Dawn.
Subscribe on Apple Podcasts or Spotify. The audio archive is also on Transistor.
The articles
Every Wednesday episode gets a page on this site. Tagged Food and Beverage Weekly. Same operator treatment as the weekday desk.
Who it is for
Owners, founders, and marketing leads at clean-label food and beverage brands. If you want the overnight version of this desk, that is the daily show. If you want the weekly CPG room, that is this one.
The host
giovanni gallucci hosts the shows and writes the desk. Twenty-plus years in organic social for outdoor lifestyle and clean-label food and beverage. Emmy, Webby, Telly, Shorty. He embeds with teams and ships the posts. He does not do paid ads or email.
If this kind of work is sitting on your calendar, find him on LinkedIn.
The rest of the rooms live on About the show and gallucci.net/podcasts.